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http://seattletimes.nwsource.com/html/education/135076192_videoteens25e.html

On the back of the April 7 issue of Sports Illustrated magazine is an advertisement showing a woman with her head tilted back and cigarette smoke seeping from between her lips.

The smoke forms an "s." Its curves lead the eye toward the top of the page, where a green light peeks out from behind a black sphere.

According to Jerry De Pinto, a career and technical-education teacher in the Bellevue School District, there's an "x" hidden in the light that is similar to the logo of Microsoft's Xbox video-game console. He says the shapes and colors used in the smoking advertisement are almost identical to those of Xbox, a product that appeals largely to an underage crowd.

"When did Salem change their logo to look like Xbox?" De Pinto said.

Is R.J. Reynolds, the parent company of Salem cigarettes, trying to market its product to a younger audience by deliberately choosing colors and shapes similar to those used for the video-game console?

Howard said the colors used in the advertisements for the Salem brand coincide with a campaign called "stir the senses," which started in April. He said there are two types of Salem cigarettes, green label and black label. Howard said Salem's logo, a black and green circle, was created in 1997, before Xbox was produced. Xbox also uses black and green in its games and ads, with some items featuring a circular logo using the same colors.

Financial gain, however, isn't what De Pinto and his students are seeking. "Showing people the truth is all that matters," Giersdorf said.
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He might mention then that it looks like Xbox did the copying. LOL
 
Posts: 3798 | Location: Wisconsin | Registered: Fri May 10 2002Reply With QuoteEdit or Delete MessageReport This Post
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It never ceases to amaze me the depths to which these antis will sink.
 
Posts: 1889 | Location: Virginia | Registered: Tue February 08 2000Reply With QuoteEdit or Delete MessageReport This Post
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No longer amazes me. It has long since ceased to be an issue of real people who prefer smoke free or who don't want their kids to smoke...all layers & pirates.
 
Posts: 657 | Location: NY | Registered: Thu March 02 2000Reply With QuoteEdit or Delete MessageReport This Post
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Correction: not layers LAWYERS.
 
Posts: 657 | Location: NY | Registered: Thu March 02 2000Reply With QuoteEdit or Delete MessageReport This Post
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gnatyo - I don't think you really needed to make the correction of the typo.

Your mis-spelling of the common noun for the bottom-feeding-slime-balls is actually very appropriate if one thinks about it for a moment.

Personally I prefer to at least be kissed first.

(I can't wait to see how this post is distorted by all our favorite antis on other boards - it will be fun - should we start the book for how long it will take???? I'm going with mid-day thursday - do I have any takers????)
 
Posts: 1889 | Location: Virginia | Registered: Tue February 08 2000Reply With QuoteEdit or Delete MessageReport This Post
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